Amika Signature Shampoo

Introducing a nourishing shampoo that is free of sulfates, designed to gently eliminate buildup and enrich your hair and scalp with the nourishing properties of omega-7-packed sea buckthorn, resulting in beautifully soft, silky, and voluminous hair.

Ideal for those with fine to medium hair, and both straight and wavy textures, this hydrating shampoo specifically targets two common concerns: dryness and lackluster shine.

This remarkable formula offers a range of benefits that you'll notice right away. It visibly enhances the condition of your scalp, providing a soothing and revitalizing effect. Additionally, it delicately cleanses both your scalp and hair, while the rich fatty acids within the shampoo provide weightless hydration, reviving dullness for a healthier, more radiant appearance.

The key ingredients in this remarkable shampoo include Coconut Acid, which effectively eliminates excess sebum and product buildup, while simultaneously infusing your hair with fatty acids that promote a lustrous, shiny look. The star ingredient, Sea Buckthorn, is abundant in omega-7 fatty acids, making it an exceptional asset for all your hair needs.

Rest assured that this product meets strict quality standards. It is free from parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and it proudly bears the label of being vegan and cruelty-free.

It's worth mentioning that a little of this concentrated formula goes a long way, thanks to its potency. Normcore is infused with a blend of vitamins and antioxidants, carefully selected to cleanse and hydrate your hair gently, leaving it luxuriously soft and brilliantly shiny. For optimal foaming results, don't forget to emulsify the shampoo in your hand before massaging it into your scalp.